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Business Unveiled: Expert Tips and Secrets from Top Creative Industry Professionals

Business Unveiled is a podcast helping people in the creative industry refine their skills and grow their business. In every episode, you’ll be taken behind the scenes of the creative industry with celebrity wedding planner, entrepreneur, and productivity consultant Angela Proffitt as she shares her experiences in running a high profile event and design company around that world. There's nothing Angela and her team haven't seen before, and you'll get to listen to what she's experienced, how she got through it, and what she learned along the way. Business Unveiled is the go to podcast for anyone who wants to develop a productive and profitable business in the creative industry. For more helpful tips, visit www.angelaproffitt.com.
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Dec 1, 2020

So you want to be an influencer? Great! Have you asked yourself the important questions? What exactly are you influencing? Will this make a positive impact? Do you have the tools to get it done? Today I am chatting with Author & Business Coach, Jenny Melrose, all about the framework you must build to grow your audience and make money online.

In this episode we discuss:
-The importance of understanding your target audience 
-How to use Instagram Stories to Sell to your Audience
-The #1 converting strategy to make sells via stories

Key Takeaways:
-Have a vision that connects to the business plan and solves a specific problem
-You don't NEED 10k followers to make an impact
-Always continue the conversation with your audience

Nov 24, 2020

When starting your business building relationships are key to success. Some of the most valuable relationships can be a total surprise! Who are the mentors in your life? How have they effected how you run your business? Maybe you are a mentor yourself. How do you navigate and share your experience with your mentees? Today I am chatting with CEO & Founder of Piccolo Marketing, Anna-Vija McClain all about how mentor and mentee relationships are game changers in your business!

In this episode, we discuss:
- Why it’s important to have a mentor
- How to have a successful mentorship
- Mentor Opportunities 

Key takeaways:
-Find a quality mentor!
-Prepare an agenda and have a specific goal or purpose when asking for help.
-Become a mentor yourself!

Nov 17, 2020

Your life experiences have a huge effect on your subconcious mind, this effects everything from personal relationships to how you operate in your business. Today I'm chatting with Thais Gibson, Co-owner and Creator of Personal Development School all about how to transform your business through therapeutic techniques.

In this episode, we discuss:
- Integrated Attachment Theory
- The Subconscious Mind
- Self Sabotage

Key Takeaways:
-
Self-Compassion and humanizing the self
- The importance of the subconscious mind in the role of change
- How our attachment style impacts all relationships in our lives

Nov 10, 2020

Did you know that creativity comes in many forms? Do you think of yourself as a creative person? If you answered "no" or "I'm not sure", you may surprise yourself! Today I am chatting with Award-Winning Jewelry Designer, Mentor, and Protector of Creativity, Tracy Matthews, all about how to protect your creativity.

In this episode we discuss:
- Why all people are creative (even if they don’t think they are)
-
How to protect your creativity 
- The Power of Creative Days 

Key Takeaways:
- Everyone is creative even if they don’t think they are
- Your creativity is important and you must protect it
- Creative days (or time) are a game changer.

 

Nov 3, 2020

Having a strategy for your business is crucial to success! Did you know that you and your team's mindset is a huge factor in order for your strategy to be successful? Today I am chatting with Business Growth Strategist, Darnyelle Jervey Harmon, Founder of Incredible One Enterprises all about how to focus your mindset to break through in business.

-In this episode, we discuss:

  1. Money mindset, residue of lack 
  2. Breakthrough in Business 2020 Virtual
  3. How to leverage + scale your business financially and spiritually

-Key takeaways for our audience

  1. Identifying the limiting belief stories that are keeping you from making more in your business 
  2. The principles of Next Level Everything in your life and business
  3. The difference between leverage + scale
Oct 27, 2020

Your website is so important to your brand! It's your digital presence in a place that is all yours and created by YOU! Today, I am chatting with Brandi Bernoskie, a Digital Strategist, Website Developer, and Entrepreneur, all about how to make better decisions when it comes to the technology we choose to use in our businesses.

 

In this Episode we Discuss:

-How being authentic in the digital space may look a little different from your non-digital self
-Opportunities that business owners are missing on their websites
-How to determine what technology you need to bring into your business

 

Key Takeaways:

-Make sure your website connects with your ideal clients and truly speaks to them
-Know who you are in your business, your strengths, your weaknesses, your crazy, and orient around that
-Choose technology that works for you (and be willing to experiment to find out what that means)

Oct 20, 2020

Think of your business. Are you a disrupter in your industry? Now, I know being a disruptive can be viewed negatively, but I'm here to tell you that for change to happen and industries to evolve there HAS to be disruption. How else would we grow?!  Today I am chatting with entrepreneur, Kelley Thorton, co-founder and CEO of Tiege Hanley, a subscription-based skincare line for men.

In this episode, we are chatting about:

- How to make the decision to jump and start your business
- How to find and collaborate with co-founders
- How to stand out amongst competition in your industry

Oct 13, 2020

It's never too early to have a financial plan! I know this can seem like a difficult task, but if you set goals and start where you are at, I promise, you'll be glad you did! Today, I am chatting with CEO and Founder of MoneyVerbs and Becoming Financial, Isaiah Goodman, all about business planning, intentional inclusivity and cash flow.

In this episode, we are chatting about:

- Inclusiveness Pathway
- Unintentional Ignorance 
- Awareness, Understanding, Positive actions

Here were my Key takeaways for y’all:

- Practice taking deliberate and purposeful action to understand the unknown
- Take positive actions to include those who otherwise might be marginalized and excluded
- Seek to increase awareness, understanding, and positive actions 

More about Isaiah:

Isaiah was born in Colorado Springs, CO and grew up in Richfield, MN. After graduating with honors from Washington and Lee University, Isaiah started working in frozen foods at Target corp. He started as a business analyst running a $150M per year inventory business, and moved on to training and facilitating new hires as they were onboarded to Target. After working at Target for about 2.5 years, Isaiah joined the world of financial planning. He worked at Northwestern Mutual for 5 years before creating Becoming Financial in 2017. He is a Certified Financial Education Professional TM and a dynamic speaker who loves to empower others and help them think about becoming better every single day. Isaiah has been married to his wife Sarah since 2012. They reside in Maple Grove, MN and at home they are joined by their children Crue, Lakely, Waverly, and Rhodes, and dog Marshall.

Oct 6, 2020

I am a huge supporter of women in business and women creating opportunities for themselves to achieve their goals and lead lives that they love! Today, I am chatting with award winning business strategist, host of the Promote Yourself to CEO podcast, and best selling author, Racheal Cook, all about how creatives can break free from the feast-famine cycle. 

In this episode, we are chatting about:

-How to make money more consistently without sacrificing their creativity 
-Understanding the speed of growth and its dependency on how much you can reinvest
-Planning for the business to be an asset, not something that they simply operate

Here were my Key takeaways for y’all:

-Clarity on the principles to create consistent income
-Actionable steps to implement while increasing time in your business for creating
-Break the cycle of feast or famine cycle by defining and implementing a process that creates baseline revenue

More about Racheal:

As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and best-selling author, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 10 years she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. In fact, Racheal is a sought after speaker on entrepreneurship, marketing, and productivity and has been featured by the US Chamber of Commerce, Forbes Coaching Council, Female Entrepreneur Association, and more. Her real passion, though, is supporting savvy, soulful women as they implement the strategy, systems, and support to uncomplicate their business so they can work less and live more.

Sep 29, 2020

As women we are power houses when it comes to business! So many women business owners are also "Mompreneurs". Balancing work and home life at times can be a challenge, but never forget that you are slaying the game as you GSD!! Today I am chatting with Podcast and Clarity Coach, and Mompreneur, Stefanie Gass all about helping incredbile women uncover and tap into their God-led calling!

In this episode, we are chatting about:

-WHY podcasting can be a great way to grow an organic audience
-How to monetize a podcast
-Tips for starting a  podcast and creating passive income

Here were my Key takeaways for y’all:

-Podcasting is the #1 long-form content outlet for mompreneurs/busy entrepreneurs
-You don't need an audience to podcast, podcasting actually grows your audience in an evergreen way
-Passive income strategies can be easily implemented from day one of your podcast

More about Stefanie: 

Stefanie Gass is a Jesus lover, wife, and mom of two boys from Tijeras, NM. She is the host of the top-ranked podcast The Mompreneur Mastermind Show, and her mission is helping, empowering, and transforming Christian Mompreneurs. Stef specializes in helping these incredible women uncover and tap into their God-led callings, launch podcasts, & monetize using courses and coaching. Stef wants women to create true change for themselves and for Jesus by utilizing their gifts and serving the world with a business that lights them up! Stef believes that when we let God's miracles light our path, we will profit from our passions, live proactively, & design a life that fuels our soul. She believes we actually can have it all.

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This episode is brought to you by VlogEasy, (the most amazing time saving video APP that edits FOR you) check it out at: angelaproffitt.com/vlogeasy

Sep 24, 2020

If you’re an iPhone user you don’t want to miss this surprise bonus episode!! The Apple Queen herself, Angela Proffitt, shares her top tips and tricks for the iOS 14 update to help you increase your productivity for your business!

This episode is brought to you by  Kajabi, (the most amazing time saving all-in-one platform) check it out at: angelaproffitt.com/kajabi

Sep 22, 2020

Have you noticed how life shapes us? Through the good and bad, we always learn and are given the opportunity to grow through out experiences. Today I am chatting with Jessica Zimmerman, Owner of Zimmerman Events and Author, all about transforming her zero-profit events company into a seven-figure business, all while caring for her ailing husband. 

In this episode, we are chatting about:

-Setting healthy business boundaries
-Investing in yourself
-Creating a business and life you love

Here were my Key takeaways for y’all:

-Overcoming financial crisis
-Overcoming physical crisis
-What happens when you step into who you were always meant to be

More about Jessica: 

When Jessica Zimmerman survived a childhood car crash that took the life of her only sister, she knew even then, she couldn’t waste her life. After meeting her husband at the University of Arkansas, she returned to her hometown and built a successful wedding floral design business, Zimmerman Events, that grew alongside her three young children. When her husband fell tragically ill, Jessica realized that she had to begin earning more than just the “fun money,” transforming her zero-profit events company into a seven-figure business, all while caring for her ailing husband. She’s a floral designer turned educator and author who spends her days chasing kids, recording podcasts, creating courses, and teaching students how to find life's purpose.

Sep 15, 2020

We all have our own style, right? How do we translate that style over to our business? Today I am chatting with Lisa Landers, Owner, Curator, Content Creator and CEO of Swirl Boutique. She has three Southern California boutique locations and an online store. She established her business in 2006 and just opened her third location in 2019. Lisa has been featured on Bravo’s Real Housewives, MTV, Forbes and seen on countless of your favorite fashion influencers and YouTube Stars. Today we are discussing brand longevity, the importance of being able to pivot your business in the current climate and how to find opportunity in new challenges. 

In this episode, we are chatting about:

-Brand longevity
-The importance of being able to pivot your business
-How to find opportunity in new challenges

Sep 8, 2020

Traditionally we are told the way to live our lives and to create a happy life is to study hard at school, get a secure job, and work at that job for years and years. We I am here to tell you that there is a better way! Today, I am chatting with Founder of Simple Passive Cashflow Lane Kawaoka all about how to invest to create the career and life you want!

In this episode, we are chatting about:

-How Lane started with his first few rentals
-How he used his podcast to grow his audience
-How the wealthy invest and in a tax advantaged way to pay 0-15% tax rate

Here were my Key takeaways for y’all:

-Investing basics
-How to grow and online community
-How to leverage the capital you have for legacy wealth

More about Lane:

After 12 years as a Licensed Professional (PE) Civil/Industrial Engineer, I fired the boss and began to focus 100% of my time on my investing and helping others in my Passive Investor Accelerator & Mastermind. I began investing in 2009 in rainy Seattle, being a ramen eating cheapo I was able to buy a property early right after college. After discovering the difference between ‘Cashflow Investing’ and ‘appreciation investing (gambling/speculating)’… I moved my portfolio into 11 single family rentals in Birmingham, Atlanta, Indianapolis, and Pennsylvania. Today, I am investing in syndications which invest in Class C & B Multi-Family Apartment, RV Parks, mobile homes, and assisted living facilities because of this Nation’s demand for affordable housing – not rich people Class-A assets. My mission is to help regular people into good deals that were once only accessible to the rich. The passive income from investing in stabilized rental properties made it possible for me to move back home to Hawaii where the cost of paradise is 10%+ cost of living and -30% less pay for comparable jobs in the US mainland. There I was able to live a lifestyle where I was able to  bike to work. It did not take me long however to finally quit the day job and ditch the e-bike for a Mercedes.

Annoyed by the bogus real estate education programs out there (that take money from people who don’t have it in the first place), I set out to make this free website to help other hard-working professionals, the shrinking middle-class dispel the Wall-Street dogma of traditional wealth-building and offer an alternative to “garbage” investments in the 401K/mutual funds that only make the insiders rich. We help the hard-working middle-class build real asset portfolios by providing free investing education, podcasts, and networking plus access to investment opportunities not offered to the general public.

Sep 1, 2020

It is important to set clear goals for your business and with your team. Goals drive us to grow in our business and personal lives! Today, I am chatting with Founder and President of LBL Event Rentals, Lisa Anhaiser, all about how personal goals and business goals intersect as well as successful goal setting strategies for yourself and your team.

In this episode, we are chatting about:

-Goal setting for business owners
-Goal setting for your team
-How personal goals and business goals intersect

Here were my Key takeaways for y’all:

-How to determine your "why" when refining your goals
-The reason personal and professional goals are not so different after all
-The easy steps you take now to start bringing change immediately

More about Lisa:

Lisa Anhaiser is the founder and President of Houston- based LBL Event Rentals. Lisa began her career in retail management, initially learning the ins-and-outs of the event industry from the perspective of wedding shows and gift registries. She began utilizing her seamstress skills to create custom linens for one particular show, and it was so well-loved that it ultimately led to the start of LBL. For the past twenty years, LBL has been widely respected as an award-winning brand providing quality linens and event rentals for social events, corporate gatherings and weddings.

As Lisa makes the shift from owner to President, after selling LBL, she is excited about her second act as a consultant for event professionals, with a focus on setting business goals, strategic partnerships, exit strategies and understanding the underlying reasons for a company’s successes. Lisa is a recent graduate of the Goldman Sachs 10,000 Small Businesses Program and Harvard's Consultancy Course she also has a bachelor’s degree in journalism/marketing from Louisiana State University.

Aug 25, 2020

As a woman in business surrounding yourself with a support team, especially of strong and driven women, is vital to success. As a strong and driven woman you have the ability to influence others to hold themselves and their businesses to a higher standard of success and pride. Today I am chatting with Genecia Alluora, founder of Soul Rich Woman, South East Asia's leading network for female entrepreneurs. 

In this episode, we are chatting about:

-Overcoming bullying and using it as fuel for success
-How to make your online business thrive
-Building up and encouraging women business owners

Here were my Key takeaways for y’all:

-Anything is possible when you work hard and believe YOU CAN
-Make your mess your message
-Online and virtual business is so important today

More about Genecia:

Genecia Alluora is the Founder of Soul Rich Woman, South East Asia's leading network for female entrepreneurs connecting 200,000 women across the region. Genecia was drawn to entrepreneurship in her mid 20’s following her time as Miss Singapore when she established Coffee: Nowhere, a specialist cafe for coffee lovers which has grown into a renowned retail cafe chain with a presence across three countries in Asia with 18 franchisees and licensees. She is the winner of 2014 Franchisee of The Year - Runner Up by Franchise and Licensing Association (Singapore). Keen to explore different marketing avenues and empower like-minded women, Genecia began her own live stream channel, Soul Rich Woman TV. Today, Soul Rich Woman Podcast & TV has combined consists of 3,000+ episodes and has built the foundations to 48 countries. Established in Singapore, Genecia has expanded Soul Rich Woman in recent years to Malaysia, Philippines, Thailand, Vietnam, Indonesia and Myanmar. She is passionate about mentoring women to bring her business and leadership online to go from the best-kept secret to the next online darling. Helping YOU get seen is her mission. To become the irresistible brand that converts like crazy. Once she's done, you'll finally get noticed for what you do best. She has worked and been in masterminds with top online marketers and personal development gurus from all over the world. There is nothing Genecia loves more than to hear success stories 

Website . Facebook . Instagram . LinkedIn . Pinterest . Twitter

This episode is brought to you by GSD Academy, learn how to be more productive & get your time back in everyday life as a leader. With the right mindset, understand how to communicate boundaries, and how to delegate to the right people, you will have your time back in no time! Start your journey today bit.ly/gsdacademy

Aug 18, 2020

Has anyone ever said to you "Wow, you mean business"? Today I am chatting with Kendra Swalls, a former elementary school teacher turned photographer and entrepreneur who is helping women let go of the notion that perfection equals success. She helps women business owners through her podcast, Girl Means Business, with a mission to help women not only launch their dream business, but to show them all of the marketing and social media tips and tools she's learned on her own journey.

In this episode, we are chatting about:

-How to get your clients to know who you are
-How to build trust with your clients
-Effective email marketing

Here were my Key takeaways for y'all:

-Perfection does not always equal success
-Know your audience and speak to them 
-Never be afraid to jump into your entrepreneurship journey

More about Kendra:

My name is Kendra Swalls and I am a serial entrepreneur (admitting it is the first step). In 2012 I had the crazy idea to start a photography business, while I was teaching full time AND 6 months pregnant! I would love to tell you that my business took off like a rocket, but that couldn't be farther from the truth. In reality my business took a lot of time, hard work and patience. I had several failures along the way that I learned from, and that helped me appreciate the success that eventually came. In 2017 I was able to leave my teaching job to run my photography business full time. At the same time I found my second passion in helping other women start and grow their own businesses.

Connect with Kendra below! Make sure you check out  the Girl Means Business podcast and subscribe so you get notified when new episodes go live, and check out the Girl Means Business FB group for bonus materials and more in-depth conversations.

Aug 11, 2020

As business owners and entrepreneurs we are passionate and proud of the skills and experience we bring to the table for our clients. Despite this there are still so many of us who are undercharging for our work. I sat down to interview, Business Coach, Katie Wussow all about how creative entrepreneurs can raise their prices and charge what they are worth without losing business.

In this episode, we are chatting about:

-Why so many people are undercharging for their work
-Some pricing mistakes that creatives make and how to avoid them
-How to step into a fresh season of profit

Here were my Key takeaways for y’all:

-By charging what you are worth you will attract the clients you WANT
-There are both short and long term consequences of pricing mistakes
-You have a max capacity and it is up to you to not exceed it

More about Katie:

Hi, I’m Katie! I’m a business coach for creative entrepreneurs. I help passionate and talented creatives transform from frustrated freelancers into thriving entrepreneurs. In my work, I translate nearly a decade of corporate strategy and finance experience into practical solutions that anyone, even someone with ZERO business background, can understand and apply.

Connect with Katie below! Check out Katie’s Free Mini Course on pricing – Raise Prices without Losing Business: programs.katiewussow.com/pricing

Website . Facebook . Instagram . Podcast

This episode is brought to you by GSD Academy, learn how to be more productive & get your time back in everyday life as a leader. With the right mindset, understand how to communicate boundaries, and how to delegate to the right people, you will have your time back in no time! Start your journey today bit.ly/gsdacademy

Aug 4, 2020

Have you ever thought about how nature and the moon could be working in your business? I know what you’re thinking, but hear me out!

In this episode, I chat with Jenny Fenig, Intuitive Business coach all about working with the cycles of the moon, lining up your message with the energy of your movement and why more saleswomen is exactly what the world needs!

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This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.

Jul 28, 2020

As an entrepreneur and business owner there is always that moment that tells you to jump, to go for it! What was your moment? What was your turning point to change your life and follow your passions?

In this episode, I chat with Chris-Tia Donaldson, Harvard graduate, CEO of Thank God It's Natural, and the author of This Is Only a Test, all about balancing business and self care, tips for getting more done and finding opportunities for small businesses to thrive.

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LinkedIn

Twitter

This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.

Jul 21, 2020

re you looking to take the next step to grow in your business, but aren’t quite sure where to start? Entrepreneurship is a journey of self-discovery and opportunities evolve through core life lessons

 

In this episode, I chat with Barb Garrison, Career & Money Breakthrough Coach of Internal Groove all about how as creative entrepreneurs, our businesses can only grow as much as we’re willing to grow personally, the 3 biggest obstacles entrepreneurs come across and how disappointments always provide hidden gifts.

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LinkedIn

 

This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.

Jul 14, 2020

Booking your ideal client shouldn’t be so hard. In today’s world your website, sales copy and inquiry process need to be doing most of the work for you. 

 

In this episode, I chat with Margaux Fraise, Owner and Creative Director of Harmony Creative Studio shares how to focus on what is important for your ideal client, using sales funnels to work for you and how to integrate new software to attract your ideal client.

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This episode is brought to you by  Timeline Genius, check it out at: http://bit.ly/aptimelinegenius

Jul 7, 2020

Did you know that having a blog and posting consistent content can increase your SEO significantly? Done right and you have the potential see a great return on hosting a blog of valuable information to drive your audience and clients to.

In this episode, I chat with Dayne Shuda, Owner of Ghost Blog Writers all about entrepreneurship and deciding to start a business, blogging and content marketing, as well as, operating a business while raising a family.

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This episode is brought to you by  Timeline Genius, check it out at: http://bit.ly/aptimelinegenius

Jun 30, 2020

Public speaking is one of the fastest and most effective ways to grow your brand. How do you stand out amongst a sea of people who “do what you do”?

In this episode, I chat with Whitney McDuff, CEO of Proteus Speaker Consulting all about crafting a pitch that helps you stand out and gets you booked, the challenges most people face when trying to build a speaking brand and things you can do to get started today to increase your income and impact through speaking.

Website  

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LinkedIn

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This episode is brought to you by  Kajabi, (the most amazing time saving all-in-one platform) check it out at: bit.ly/apkajabi

Jun 23, 2020

How do you cope with stress? What are the traits of a great leader? How do you develop the habit of building authentic communication and connection with colleagues?

In this episode, I chat with Laura Khalil, Speaker, Trainer and Chief Storyteller of Brave by Design all about unlocking the code to becoming magnetic to help ambitious women learn how to rise, lead with empathy and live abundantly.

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This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.

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