As an entrepreneur, you may know that marketing is key to success. If you're looking to take your marketing strategy up a notch, then influencer marketing may be the way to go. But where do you start?
Today’s guest, Taylor Legace, Co-CEO of Kynship, will be sharing all about influencer marketing, the biggest value influencers can bring and how to maximize content in the influencer marketing space.
Main Topics:
- Why the influencer marketing “Pay for Post” Model is dead
- Influencer’s biggest value add
- How to get the most ROI out of an influencer marketing program
Key Takeaways:
- 5 Actionable Steps for listeners to takeaway and implement to build a profitable influencer marketing program internally
- How to identify and outreach to influencers
- How to maximize the content influencers post organically in paid media via Facebook and TikTok ads